Courtesy: corporatefinanceinstitute.com Value proposition is the core element for a marketer to influence the buying decision of customers. It answers ‘why’ someone should do business with you. The value proposition is a powerful tool to drive business and build a customer base. It should convince a potential customer on why your product or service willContinueContinue reading “A Simple Yet Effective Way For a Marketer To Identify Value Proposition For Customer”
Category Archives: Business Management
Naresh Goyal Bids for Jet Airways – High Flying Jet, Now a Dying Jet
Goyal was the last to submit his EoI, just before the deadline was about to end on Friday. Can the other bidders legally block his EoI? Is there any law which prohibits Naresh from bidding, if yes then on what grounds? Erstwhile smile of Naresh during Jet’s high flying days !!! Can an Ex-Founder bidContinueContinue reading “Naresh Goyal Bids for Jet Airways – High Flying Jet, Now a Dying Jet”
The Fugitive Economic Offenders Act 2018- The Game changer ?
By Aditya Jena With the recent arrest warrant issued against fugitive diamantaire Nirav Modi and recent extradition order of Mr Vijay Mallya passed by the Westminster Magistrate court in UK comes as sigh of relief for the Indian Government and the banks as they were under increased pressure of non-performing assets and many economic offendersContinueContinue reading “The Fugitive Economic Offenders Act 2018- The Game changer ?”
Business Management 